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Strategy Is a Verb: Notes from the Front Line

Strategy Is a Verb: Notes from the Front Line

Martin Weigel

In this exploration of modern brand strategy, creativity, leadership and business thinking, Martin Weigel argues that strategy is not a process or a template, but a discipline of action, judgement, imagination, and consequence.

Why Start-ups Fail: Avoiding the Traps on the Path to Commercial Success

Why Start-ups Fail: Avoiding the Traps on the Path to Commercial Success

Bernie Bulkin

Around nine out of 10 startups fail, but as Bernie Bulkin argues in his new book, many of these failures are preventable. Exploring the major reasons why start-ups fail and how to avoid them, this book is a must-read for any entrepreneur.

The Voice-Driven Leader

The Voice-Driven Leader

Steve Cockram and Jeremie Kubicek

How can managers and organisations create an environment in which every voice is genuinely heard, valued and deployed to maximum effect? This book offers some practical ways to meet this challenge.