Companies in the USA are waking up to the realisation that doing more to promote work-life balance by offering flexible working, reduced work weeks and other benefits is one of the most effective ways to recruit and retain the best employees.
Tracking the top 100 family-friendly companies in its 18th annual survey, US Magazine Working Mother says that all 100 offer flexible working options compared to only 55 per cent of US companies as a whole.
As Ted Childs, vice president of global workforce diversity at IBM says, "this is not a feel-good program for us, this is about getting the best talent, the most sought after talent, and keeping them happy at our company."
