Sometimes it seems that innovators and value-adders just can't win. They're dammed if they do and dammed if they don't. Fly too close to the sun and your wings melt. Fly too far away and you achieve nothing.

In the latest Naked Strategy, Max and Laurence discuss the Sub-Prime crisis and wonder how such smart people bought so many bad loans, how many people will lose their homes, and how many CEOs will give back their multi-million dollar bonuses?

In the week that sees Al Gore with a Nobel prize, Larry & Max ask whether it's possible to be "too smart to be president"? Or are some people just bad at the power grabbing stuff that CEOs, Presidents, and Kings are good at?

Are super-rich CEOs smart or lucky? Is being lucky a skill? Can sleeping in late make you more money than getting in early? Is being in the right place, at the right time, doing the right thing something you can learn?

In the first Naked Strategy, Max McKeown and Laurence Haughton discuss Chrysler and wonder how a company that Mercedes paid more than $36bn in 1998 ended up getting sold for just less than $7bn. The crux of the issue? It's all about rhythm!